Alaluna
Revenued — business card

Revenued Working capital that actually works

Branding — Website — Marketing campaign
(Overview)

Revenued
Brand, Web & Marketing

FintechBranding
Website
Marketing Campaign
2023 / 2024

We led a comprehensive overhaul for Revenued — rebranding, web design and marketing that revitalized its identity and online presence.

The result: a dynamic new brand image, a user-friendly website and an impactful marketing strategy, positioning Revenued™ as a leader in fast, flexible financing for small businesses.

North Star

The newest way to do the oldest thing in business: access working capital on demand.

Every business owner should be able to access the working capital they need. With Revenued™, the business card and flex line provide immediate access to funds based on revenue, not credit score — so owners can do exactly what they want to do: grow.

Key messaging Accessibility Flexibility Reliability
Logo

Four symbols, one checkmark.

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Revenued — logo construction
Color scheme

Unmistakable and unforgettable.

Growth Galaxy and Funding Pool break through the monotony. Growth Galaxy speaks of expansive opportunity; Funding Pool is a refreshing take — a colour that says Revenued is not just any financial player.

Bright Opportunity and Light Galaxy nudge toward the promise of growth, Trust Tech is the rock, and the neutrals — Absolute Anchor and Infinity — complete a palette that speaks volumes.

Growth Galaxy#0041C2
Funding Pool#04C49E
Bright Opportunity#B0ECDF
Light Galaxy#9CC2FB
Trust Tech#00122B
Absolute Anchor#000000
Infinity#FFFFFF
Funding gradient
Galaxy gradient
Brand fonts

TT Hoves Pro & Butler.

A clean grotesk for numbers and interface, a confident serif for headlines — together they carry the visual identity across every brand application.

Revenued — type specimen
Revenued — visual device
Icons

Built on the grid of the symbol.

The icon system follows the same structure and grid as the main symbol. The first batch represents the six central values of Revenued.

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Revenued
Revenued — brand application
Revenued — business cards
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The website

Revenue-based financing, explained in one scroll: a flexible line, real support from real humans, and an application that is easy by design.

Outcome

Working capital that actually works.

Let’s take your brand to the moon

All works
Tulipán
Tulipán Branding · Art Direction
Alexis Sarandon
Alexis Sarandon Branding