Armada
Brand, Web & Marketing
Website
Marketing Campaign
PowerPoint Presentations 2023 / 2024
We helped Armada, a leader in maritime, defense, and industrial solutions, navigate a comprehensive brand transformation.
Our approach encompassed crafting a new brand identity, developing compelling copywriting that reflects their Speed, Accuracy, and Scalability values, and designing a user-friendly website.
We also created a data-driven social media strategy and a suite of marketing assets — from social graphics to PowerPoint templates — ensuring consistent and impactful communication across every platform.
Where passion meets precision in marine preservation.
The symbol
One mark, three readings: the eagle that doubles as the letter A, the star of innovation and energy, and the rank — a bridge for teamwork.
One family for the web, one for the docs.
Deep water, low light.
To ensure good contrast, we defined an image treatment to be applied across all brand materials, for every image that serves as a background or texture.
Brand icons
A single-weight line set in Armada gold, drawn to sit on the same deep-water backgrounds as the rest of the system.
From social graphics to PowerPoint templates — one consistent, impactful voice.
The website
Speed, Accuracy and Scalability across the maritime, defense and industrial sectors — a user-friendly site built on the new identity, with national reach mapped front and center.
